Be it Twitter, Facebook, Google+, or Instagram, most of us are following what someone else is doing on the Internet. We want to know what’s “trending.” Which topics are relevant, current, and significant; what do I need to know to be in-the-know, savvy, with-it? Who’s hot; who’s not? Who’s IN: who’s OUT? What’s the latest trend? What’s going on? [Pigs Fly! Now trending on GEICO.]
It used to be that we could get all-the-news-that’s-fit-to-print from a newspaper, or from “The Evening News.” Now, there is more information available than we could ever access. So we follow trends. We turn to the Internet for up-to-date news about what happened anywhere in the world just minutes ago. Or, we tune into what’s happening in a streaming live-feed from Vladivostok directly to our cell phones.
The question is, Why?
There is a hazardous repercussion from trending. We are so immersed in what other groups or individuals are doing that we forget that we have things to do ourselves— namely, to be creative and ingenious, or to invent or design new innovations ourselves. Sure, the Web can spark ideas as we browse through its pages; but to settle on following 5-6, or 15-20, or more, trends has the debilitating effect of encumbering us with an over-load of too much information. TMI. Some useful; some, not so much.
Do not let all the vast amounts of information available consume you to the point of stifling your own imagination! Be, not only what you learn, but also what you create. Start your own trend and let others follow you. ‘Nough said.
For what it’s worth,
Gary